Egg company Farmers Hen House collaborates with blockchain firm Bytable to help consumers trace the origin of eggs while they buy those at Target and Instacart stores across the US.
As per the recent reports, Farmers Hen House, an egg grading and distribution company has collaborated with blockchain-based food traceability firm Bytable. Farmers Hen House works with local farmers to supply eggs.
As a part of this collaboration, Bytable will maintain end to end data about Farmers Hen House eggs in its database. This includes – packing information, date of pickup, place of pickup as well as farmer certifications. The company sells its eggs packed in cartoons equipped with QR codes. Thanks to the latest partnership, consumers will now be able to scan those codes at the point of purchase and track the package’s source of origin.
Commenting about the collaboration, Farmers Hen House spokesperson acknowledged the importance of ethical food production and stated that the company’s latest traceability feature will be a great help for customers to know in-depth about the products that they are consuming.
Farmers Hen House stated in the press release, “We want to bridge the gap between our farmers and our customers because we know that there is great satisfaction in knowing and trusting where and who your food comes from. That’s why we’re one of the first companies to use blockchain technology to provide our customers with the utmost transparency.”
As of now, these eggs are sold all across the United States of America at target and Instacart stores.
Blockchain in the Food Industry
Over the last year or so, a large number of companies in the food industry have harnessed blockchain technology in order to optimize their supply chain operations.
Recently, Nestle joined IBM’s Food Trust Blockchain Initiative to trace the origin of coffee beans sold through its premium coffee brand, Zoégas.
Last month, the capital of Guangdong province in China, Guangzhou introduced a blockchain-based agricultural product traceability platform to constantly monitor the supply chain and reduce the chances of food safety breaches.
